WAPet Project x Papercup Project
Category
Marketing
Tags
Campaign, charity, cupflick, marketing, papercupproject, wapetproject
About This Project
Campaign: Cupflick quarterly charity campaign (WA PET Project)
Objective:
- Raise awareness and fund for WA PET PROJECT
- Increase user growth on Cupflick
- Increase brand awareness
- Increase sales
Task
- Work with PaperCup Project to design and create custom coffee cup design
- Work with WA Pet Project and PaperCup Project on campaign plan and schedule
- Campaign planning and execution
- Art work and design work
- Influencer management and launch party
- Logistics and Cupflick cafe communications.